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Updated: 50 min 34 sec ago

BMW Motorrad USA Produces Short Film, The Someday Ride

Fri, 02/23/2018 - 9:16am
Young and old, aspiring and experienced, female and male: everyone has an adventure that they dream of taking someday. To inspire people to seize the moment (and to sell a few motorcycles), BMW Motorrad USA and M&C Saatchi LA have captured the freedom and joy of the open road in the short film – The […]

Fight for the 2018 BMW Motorrad Race Trophy Begins This Weekend

Mon, 02/19/2018 - 9:36am
The fifth season of the BMW Motorrad Race Trophy gets going this weekend. The 2018 scoring period starts with the opening races of the MOTUL FIM Superbike World Championship (WorldSBK) and the Australian Superbike Championship (ASBK) on February 24th and 25th, in Phillip Island (AUS). This year, BMW Motorrad Motorsport is distributing more than 100,000 […]

BMW Motorrad Sales Climb 12.7% in January

Mon, 02/19/2018 - 9:21am
After celebrating a new record sales year in 2017, BMW Motorrad had a successful start to the new year. A total of 8,455 BMW Motorrad customers worldwide took delivery of a new motorcycle or maxi-scooter in January, an increase of 12.7% compared to the same month last year. On the automobile side, the BMW Group […]

BMW Motorcycle Magazine, Spring 2018 Issue Now Out!

Fri, 02/09/2018 - 10:26am
The New Year brings new excitement to BMW’s middle-class segment. After last year’s launches to the extremes of their model range from the K1600B to the G310GS, BMW Motorrad introduces the next generation F-models, the F750GS and F850GS. These Goldilocks of motorcycles gives many riders a new GS choice that’s not too big and not […]